Maurice Ross believes the reserves are playing at a level that makes them an attracting proposition for supporters to come and watch.
The second string came from behind to defeat Kilmarnock 2-1 on Monday, with the coach pleased the team didn’t let going a goal behind affect them.
“I would pay to watch the players play like they did today,” said Ross. “But they are now showing it every week.
“If your principles are to score goals and contain teams, but you go one down, do those principles change? They don’t, and they didn’t.
“We keep harping on at them. We’ve got a way of playing we think is right, and to me we are seeing that every single week.
“The game was played with a level of quality and, for me, that’s great.”
Carl McHugh, Elliott Frear, Conor Sammon and Danny Johnson all started for the second string, with Johnson on target along with Jamie Semple.
Motherwell controlled possession throughout the match, but struggled to carve out scoring chances in the opening 45.
Then, early in the second half, they fell behind as Danny Higgins rifled the ball into the top left corner of the net, after Rohan Ferguson had come out far to try and catch a cross under pressure and lost it.
The goalkeeper made up quickly after, saving Ally McDonald’s penalty.
That proved the catalyst, and soon James Scott turned provider for Johnson, who lifted an effort from the edge of the area over goalkeeper Devlin Mackay and into the net.
Within a minute, Semple saw his opportunity 25 yards from goal and saw a fierce long-range effort beat the goalkeeper and put the hosts ahead.
A number of young academy graduates lined up alongside more experienced heads, and Ross says their progression is clear to see.
“We have boys at 17 years old who are playing like they are 21,” he said.
“With their mums and dads, and others, watching on, I hope it shows the progress they are making.”